Founded in 1954 in Encino, California, El Torito has been a pioneer in the California full service Mexican casual dining restaurant segment. Leveragin.. read moreg more than 50 years of operational experience, El Torito is currently the largest Mexican restaurant brand in California in terms of number of restaurants and operates franchise locations in Japan, Turkey and the Middle East. Designed to replicate authentic cooking found in a traditional Mexican hacienda, the restaurant focuses on using fresh, high-quality ingredients to prepare made-from-scratch Mexican cuisine. A staple of El Torito's menu, and an example of the Company's commitment to freshness, is the popular made-from-scratch tableside guacamole that is prepared according to the guests' specifications. Located predominantly in Southern California, the restaurant offers lunch, dinner and Sunday brunch.
Operating 69 locations, El Torito's menu features regional specialties created by its own executive chef, Pepe Lopez, including sizzling fajitas, hand-made tamales, enchiladas and tacos as well as traditional Mexican combination platters. Salads and soups are also available for both lunch and dinner. El Torito offers a wide selection of upscale margaritas, in addition to a complete list of beers and cocktails. El Torito also offers take-out and delivery, as well as catering and in-house banquet services.
El Torito The restaurant drives additional traffic during the traditionally slower day parts of early evening and weekly post lunch periods through Happy Hour offers and specialty theme menus. As part of the Happy Hour promotion, guests enjoy value-priced signature appetizers and drinks. The Company's Pronto Lunch Menu offers guests. value priced entrees that are prepared quickly to accommodate time sensitive guests. El Torito stimulates incremental traffic with value promotions such as its longstanding Taco Tuesday (only in Southern California) programs, where guests can enjoy grilled chicken or steak tacos in the cantina.