Capriotti's Sandwich Shop Coupons

Lois Margolet grew up in Wilmington, Delaware, in a neighborhood known as Little Italy. Lois had a dream to open her own sandwich shop, but she knew she needed to have something unique because there was plenty of strong competition out there. Little Italy had at least seven sandwich shops within a three block radius. In 1976, Lois quit her full-time job, borrowed money and purchased a boarded-up building on North Union Street in Wilmington, where the original Capriotti's Sandwich Shop still stands. Lois, along with her brother Alan Margolet, decided to open a sandwich shop on the first floor, while she lived on the second floor. She and Alan would name the sandwich shop after their grandfather, Philip Capriotti, who loved to cook for them. Their concept was to capture the hearts of "real turkey lovers," an idea that would separate Capriotti's Sandwich Shop from almost all of its competition. They wanted to roast whole fresh turkeys overnight, a concept that no other sandwich shop in the area offered. They began by cooking one turkey per night, but the demand grew to the point where they were cooking 10 to 12 turkeys per night. They served sandwiches made-to-order with fresh roasted pulled turkey, the best quality meats and cheeses, and fresh rolls and produce delivered daily. Success in the sandwich world wasn't easily gobbled up. It took a lot of years and a whole lot of turkeys before Capriotti's Sandwich Shop became a household name. Within time, their business boomed and many more Capriotti's Sandwich Shops were born. The success is attributed to exceptional quality, extraordinary service and the loyal, repeat customers who could be heard saying, "Capriotti's makes the best sandwich I've ever eaten!"” In 1987, Lois and Alan added a partner, their cousin Diane Rizzo, and together they opened their second and third stores in New Castle and Newark, Delaware. Thereafter, the signature sandwiches, such as the "Bobbie®" and other specialty sandwiches, were introduced. The formula was so successful that franchising was offered to family members. Later, due to such great demand, franchising was offered to others outside of the family. Today, Capriotti's Sandwich Shops located around the country are carrying on the tradition begun in Delaware over 30 years ago.